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josephstevens wrote:LONG BEACH, California - Two key ingredients to success in the
fast-paced world of Champ Car racing are energy and drive. Champ Car's
newest partners embody both of those characteristics as Mood Brand
Energy Sodas join the series as sponsors of both the Face of Champ Car
season-long competition and the Champ Car Atlantic Championship.
A cutting-edge manufacturer and distributor of energy sodas worldwide,
Mood Brands are the creators of several wildly-popular beverages
including Drive, Think, Beach Energy, Play and Chill. Recognizing that
Champ Car fans and consumers share and appreciate the quality of its
products, Mood Brands joins the series family as an Official Sponsor
of the Face of Champ Car - the world's largest grid girl competition
that features Champ Car World Series events as its stage while
searching for the one exceptional girl to represent and promote Champ
Car. Mood's Drive Energy Soda is also the Official Energy Soda of the
2007 Cooper Tires Presents The Champ Car Atlantic Championship Powered
by Mazda, North America's premier open-wheel development series.
"We're thrilled to be on board with the Face of Champ Car and the
Champ Car Atlantic Championship," said Brion Ware, President and CEO
of Mood Brands. "This partnership represents a new era for Mood
Brands, and especially Drive Energy Soda. Working with Champ Car to
promote our brands has already proven to be a great success and we're
looking forward to a long-standing relationship with the series."
http://www.mood411.com
As part of the new partnership, Mood Brands will be featured at all
Face of Champ competitions this season and 2007 Atlantic cars will
carry a Drive Energy Soda insignia. Mood is also exploring event
sponsorship at Champ Car venues this season.
Brion Ware "Mood Brands and Drive Energy Soda are a perfect fit for
the Face of Champ Car and the Atlantic Championship," said Steve
Johnson, President of Champ Car. "High energy and focus are key
elements in the Face of Champ Car and Mood Brands also share those
qualities. And Drive represents everything that our young rising stars
of Atlantic are working to achieve. This is certainly an exciting new
partnership and we want to welcome Mood Brands to the Champ Car
family."
Representatives from Mood Brands - Brion Ware, including spokesmodel
Vanessa Taylor, will be on hand this weekend at the Toyota Grand Prix
of Long Beach putting the new partnership with Champ Car into motion.
http://www.moodbrands.com
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